Selling on Amazon · US

Can I sell baby products on Amazon, and what do I need?

In one line

Yes, but Amazon asks for proof first. For baby gear made for a child under 5, that's a CPC (Children's Product Certificate) and a test report from a CPSC-accepted lab. You also need photos of every side showing the tracking label. Cribs, strollers, high chairs and other durable baby products need a product registration card too.

See the plan for your product →

This page covers baby gear for a child under 5, such as cribs, strollers, high chairs and carriers. Car seats follow a different agency's rule, and the free check in the plan tells you which rules apply to yours.

What does Amazon ask for before you list baby products?

  • A CPC from the US importer or the maker, in English. Amazon can't be named on it.1
  • A test report from a CPSC-accepted lab. For toys: issued in the last 12 months.2
  • Photos of every side of the product and the box. The tracking label and warnings must show.2
  • Toys are on Amazon's enhanced-safety list, and so are some other products. For these, you need at least $1M of liability insurance before you list. If Amazon sends a notice about a listing, a tester Amazon approves checks the documents.3
  • If the CPC shows an ASIN (Amazon's product ID), it must match the listing exactly.1
Also on Amazon for this product (3)
If you sell into California
  • Decide whether the product needs a Prop 65 warning. If it does, set the warning type and chemical names on the Compliance tab.4
  • Set it on each child SKU, not the parent. Amazon applies this even with fewer than 10 employees.4
  • Don't send Amazon labels or signs.4
Sources (4) · read 27 Sep 2026
  1. 1Amazon help, “Children's Product Certificate (CPC)”
  2. 2Amazon help, “Children's toys”
  3. 3Amazon help, “Enhanced safety listing requirements”
  4. 4Amazon help, “California Proposition 65”

What does the law ask for, whatever the marketplace?

  • A CPC (Children's Product Certificate) for the product. The importer issues it, based on tests at a CPSC-accepted lab.1
  • Keep the CPC and the test records 5 years. CPSC can ask for the records.2
  • CPSC or customs can ask for the certificate; it's due within 24 hours.3
  • A tracking label on the product and its packaging.4
  • Durable baby products need a product registration card. Cribs, strollers and high chairs are examples.5
More the law asks for this product (5)
If you sell into California
  • California requires a clear warning before anyone is exposed to a chemical on its list.6
  • Businesses with fewer than 10 employees are outside the law.7
  • This plan doesn't yet say how or where to warn: on the label, in a notice to stores, or online. That waits until the official rules are read.
If you sell into California or Minnesota
  • California: if cookware has listed chemicals in the cooking surface or handle, the label must name them. So must the online listing.8
  • Minnesota: since January 2025, many products can't contain PFAS that was added on purpose. The law calls it “intentionally added PFAS”. PFAS are known as forever chemicals. The ban covers cookware, cosmetics, carpets and cleaning products. It also covers juvenile products, textile furnishings, upholstered furniture and more. PFAS only in electronic or internal parts is allowed.9
Sources (9) · read 27 Sep 2026
  1. 116 CFR 1110.7(a), who certifies an import. eCFR text as of 1 Sep 2026
  2. 216 CFR 1107.26, children's product records. eCFR text as of 1 Sep 2026
  3. 316 CFR 1110.13(c), certificate within 24 hours. eCFR text as of 1 Sep 2026
  4. 415 U.S.C. 2063(a)(5), tracking labels. US Code, prelim edition
  5. 516 CFR 1130.1, durable infant product registration. eCFR text as of 1 Sep 2026
  6. 6Cal. Health & Safety Code 25249.6. California code
  7. 7Cal. Health & Safety Code 25249.11(b). California code
  8. 8Cal. Health & Safety Code 109011. California code
  9. 9Minnesota Statutes 116.943, subd. 5. Minnesota statutes (a 2026 amendment to subd. 2 not yet read)

What does that look like for one product?

Say you sell a stroller on Amazon. You need its CPC from the US importer or the maker, and a test report from a CPSC-accepted lab. You need photos of every side showing the tracking label and warnings. And a stroller is a durable baby product, so it needs a product registration card.

What's the next step?

The plan lists every step for your product in order, with a source for each line. It opens with Amazon and the product type already picked, and you can change either. It's free, with no signup.

See the plan for your product →

Already have the CPC and the test report? The free CPC check reads them and shows the five things a reviewer checks across them, each cited to the rule. Check my certificate — free →

Related

Checked against Amazon's and the government's own pages on 27 Sep 2026.

Legal Disclaimer

This report is an automated, informational screening tool only. Tiana & Co. is not a licensed customs broker and does not conduct customs business. This report does not constitute legal advice, a compliance determination, or a certification of admissibility for any supplier, product, or shipment.

Verdicts in this report are produced by deterministic code, not by a language model. The explanatory paragraph accompanying each check is model-generated and checked against the cited sources before delivery. No part of this report is reviewed by a person before it is issued, so every material finding and citation should be confirmed against the underlying government source before it is relied on.

This report reflects data available as of the report date. The OFAC SDN and Consolidated lists, the other U.S. Consolidated Screening List constituents, the UFLPA Entity List, CBP withhold release orders, CPSC's eFiling list, and regulatory guidance are updated frequently and without prior notice. Users should re-screen periodically and consult qualified counsel for compliance decisions.

Name-similarity results do not establish or rule out the identity of any company. Where multiple similarly named records exist, none should be treated as confirmed without independent verification against the primary government source.

This tool is not affiliated with, endorsed by, or a substitute for U.S. Customs and Border Protection, the U.S. Department of the Treasury, the Consumer Product Safety Commission, or any other government agency. No warranty is made as to the accuracy, completeness, or currency of any finding.

Use of this report for import, procurement, sanctions-compliance, or investment decisions is at the user's own risk. Anyone with compliance obligations under UFLPA, OFAC, or CPSC regulations should consult qualified legal counsel before making a transactional decision.